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School project · 2007

Ferrari Bike Concept

A bicycle concept based on Ferrari’s brand aesthetic, created for a 3D modeling class.

ARCHIVE PROJECT
Role
Industrial design and 3D modeling
Year
2007
Platform
School project
Ferrari Bike Concept — project overview
Overview

The assignment was to choose a brand and design a bicycle around its aesthetic. I chose Ferrari, translating its visual language into the bike’s form, proportions, and color.

01 / Work

Bicycle concept

A concept study in bicycle form, proportion, and visual identity.

Three-quarter view of the bicycle concept.
Three-quarter view of the bicycle concept.
Side profile and frame proportions.
Side profile and frame proportions.
The concept presented with its visual direction.
The concept presented with its visual direction.
The bicycle from two angles.
The bicycle from two angles.
Side view, front view, and construction details.
Side view, front view, and construction details.
02 / Work

Visual direction and presentation

References and presentation boards supporting the concept.

A reference board for form, color, and materials.
A reference board for form, color, and materials.
Presentation board for the bicycle concept.
Presentation board for the bicycle concept.
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Gucci Concierge

Alex Benbassat

Senior Product Designer

© 2026 Alex Benbassat

Alex Benbassat

Senior Product Designer

© 2026 Alex Benbassat

Alex Benbassat

Senior Product Designer

© 2026 Alex Benbassat